Genny D’Auria for Alfaparf Milano

Sacro e Profano

17 November 15:25



Once again, Genny D'Auria will be one of the protagonists on the On Hair stage, signing one of the two shows of ALFAPARF MILANO. Let’s know better this hairstylist, who is becoming a real influencer.

As a boy, he discovered his artistic vocation working as an apprentice in a famous Neapolitan salon. He then moved to Florence, to further his education, quickly becoming artistic director of salons of national fame.  He attends national and foreign Academies, and after obtaining the Master of Arts diploma, opens his first Salon in Naples in 1994. In the following two years, another three are born.

He takes on the role of official Mediaset hairdresser for important prime time events. Become the head of the Miss Universe hair team and the Giffoni Film Festival.

Several national photographic campaigns he has carried out with companies in the hairstyling sector as artistic director. For about seven years he has been involved in the national and international education of ALFAPARF MILANO, a leading company in the professional sector of which he is the HAIR INFLUENCER.

The characteristics that distinguish Genny are humility and belief in this work. He lives with enthusiasm and great dedication, he believes in sharing and in the important values ​​of life. An all-Italian creed, in collaboration with ALFAPARF MILANO, which made Italianness its only principle in the world.

The Italy of fashion, the Italy of the class, the Italy of culture, beauty and unique style recognized all over the world.